SWYG Press Officer

After previously stepping down from the SWYG Committee in the wake of the EU referendum, I decided to stand again for the 2016-2017 committee to lend a helping hand. As the Social Media Officer for the South West Young Greens between November 2015 and July 2016 I increased our Twitter following by over 70% to 1587, created the South West Young Greens website and created a relatively well received social media campaign for a “remain” vote in the EU referendum.

After 4 months out I have been re-elected onto the committee as Press Officer, where my job will be maintaining the South West Young Greens website and coordinating a strategy to secure more coverage for our campaigns in the press.

Campaign Statement

I’ve been a member of the Green Party for over 3 years now and enjoy being involved in the day-to-day running of local and regional groups.

I was South West Young Greens Social Media Officer for 8 months during the 2015-2016 committee period, during that time I increased our Twitter following by over 70% to 1587, created the swyounggreens.org website and created a far-reaching campaign for the vote to remain in the EU. I also provided extensive coverage and press material for the 2016 local elections.

I am currently half of a job-share as South Gloucestershire Green Party Social Media Co-ordinator, where me and my colleague have doubled our Twitter following and built up good relations with local newspapers.

During the EU referendum campaign, I contacted various newspapers across the South West with press releases and have built up a great understanding of how to get the green message out to the public.

As Press Officer of SWYG I would bring these skills to the committee and seek to increase the coverage we receive in local newspapers across the region. My goals for the year would be to:

  • Work closely with the Social Media Officer to build a consistent message and brand across SWYG coverage.
  • Release at least 1 press release every 4 weeks, plus additional releases for major events & policy decisions.
  • Use local press to build membership and community engagement.
  • Use the website to promote engagement with the current membership and increase turnout for events and internal elections.

Record

Press Releases:

08/12/16 – Opposition to the Government’s PREVENT strategy
08/01/17 – Our NHS is on the brink, it’s time to act
14/02/17 – Make votes matter – support PR
16/03/17 – Building success in the South West

Several of these press releases have been picked up by local newspapers, most notably the Week In which has a distribution of 16,000 a week in East Bristol & North East Somerset.

As of March 16th, 2017 we still do not have a social media officer, however the whole committee has been working to agree a social media strategy and I have designed the occasional graphic for use on our social media.